Frequently Asked Questions
We build enrollment campaigns for four types of institutions. Here’s how we help each one.
Working With Us
What types of institutions do you work with?
Colleges and universities, trade schools and technical programs, summer camps and youth programs, and private K-12 schools across the Southeast United States.
Do you work with institutions outside the Southeast?
Our core expertise is in the Southeast market, but we evaluate opportunities on a case-by-case basis. If your institution aligns with our specialization, we’re happy to discuss.
How is Aledink different from other marketing agencies?
We work exclusively with educational institutions. This isn’t a side vertical for us — it’s our entire business. That means no learning curve, no wasted budget, and strategy that works from day one.
What size institutions do you work with?
We work with institutions of all sizes, from single-campus trade schools to multi-campus universities. Our pricing tiers are designed to scale with your needs.
Do you replace our internal marketing team?
No. We complement your team. We handle the specialized digital marketing work — paid search, SEO, social campaigns — while your team focuses on what they do best.
Pricing & Contracts
How much does it cost?
Our services start at $2,500 per month. We offer three tiers — Starter, Growth, and Scale — to match different budgets and goals.
Are there long-term contracts?
No. All our engagements are month-to-month. Cancel anytime with 30 days notice. We believe in earning your business every month.
What's included in the monthly fee?
Each tier includes a dedicated strategist, campaign management, performance reporting, and strategic recommendations. Higher tiers add channels, content creation, and more frequent reporting.
Are there setup fees?
There is a one-time onboarding fee that covers account setup, initial research, competitive analysis, and strategy development. We’ll quote this during your strategy call.
Our Approach
How quickly can you start?
We typically begin campaign work within 2-3 weeks of signing. Onboarding includes discovery, account setup, and initial strategy development.
What platforms do you use?
Google Ads, Meta (Facebook/Instagram), LinkedIn, SEO tools, email platforms, and analytics suites. We recommend the right mix based on your institution type and goals.
Do you create content for us?
Yes, in our Growth and Scale tiers. This includes ad copy, landing page content, blog posts, and social media content — all written specifically for your institution and audience.
How do you measure success?
We track cost per inquiry, cost per enrolled student, conversion rates, organic traffic growth, and ROI on ad spend. You get transparent reports on a schedule that matches your tier.
Results & Timeline
How long until we see results?
Paid campaigns typically generate inquiries within the first 2-4 weeks. SEO and content marketing results build over 3-6 months. We set expectations clearly during onboarding.
What kind of results can we expect?
We target a 40% increase in enrollment inquiries within the first 6 months. Results vary by institution type, market, and budget, and we’ll give you realistic projections during your strategy call.
Do you guarantee results?
We don’t guarantee specific numbers because too many variables are outside our control (admissions process, program quality, market conditions). What we guarantee is expert execution, transparent reporting, and a relentless focus on your ROI.